Buyers assess your value. We help make it obvious.

If you know your offer is superior, we’ll help your customers understand that too.

How we work

We don’t “get” you customers. People don’t like to be “gotten.”

Instead, we help them understand why you’re better, so they can make their own empowered decision to buy from you.

Results

Example client outcomes

Recent, anonymized examples of what we have helped our current clients achieve.

We can share much more detail about our accomplishments on an introductory meeting.

8,000+New customers acquired on cold traffic in the first eight months, after replacing an untrackable free trial with a profitable paid front end.
75%Lower cost per lead, within one month.
5xReturn produced by putting unused warm and retargeting lists to work.
$2.98Cost per lead on a B2B offer.

Engagements

How we work together

Most of our work is ongoing. We take on a small number of clients and partner with them long term.

7th year Our longest current client relationship began in November 2019 and continues today.
2x We helped them more than double their annual revenue, and they have held that level for four consecutive years.

Some of the most common breakdowns we diagnose and fix:

Offer designWhen the problem is what you sell, not how it is marketed.
Tracking and attributionWhen the data cannot be trusted for growth decisions.
SellingWhen the offer is compelling but conversions do not follow, or fade over time.
ProductionWhen the business needs a steady stream of ads, videos, landing pages, and the conversion work behind them, delivered in days rather than weeks.

The request is usually a symptom. “We need more leads” is rarely a lead problem. We work to identify the breakdown behind the request and implement new strategies aimed at making growth frictionless and powerful. Then we look for the next breakdown, because there always is one.

We integrate our practices, our knowledge, our capabilities, and ourselves into the operation of your business, so the work is not just marketing but overall growth strategy. That includes your team: our intention is to improve your team’s capabilities by and through our own practices. We build on the power your business has already accumulated.

In practice this is the function a chief marketing officer performs, without the hire.

We also take on defined projects and consulting: an initial analysis, a clear report, recommendations that produce results. Many of our relationships started that way, and it is a reasonable way to see how we work before committing to more.

Andrew Ledell
Andrew Ledell Co-Founder,
BigBang Agency
17 years
in advertising

Who you get

Hi, I'm Andrew.

You work with me directly. The person you meet on the first meeting is the person doing the thinking and the work, start to finish. No handoff to account managers or junior staff.

I'm equally creative and analytical, and I've always been the one who actually implements: with computers, with the internet, and now with AI.

A small production team works with me on creative, and I am accountable for every asset that reaches you.

Everyone has the same AI now. What they do not have is the part I have spent years building: fundamental knowledge and practices that make it a valuable tool.

My intention is to deliver:

The strategic knowledge of aConsultant
The implementation of anAgency
The availability and 1:1 attention of aPartner

Capabilities

What we do

All of it comes from one person and a small production team. AI is why that is possible now, at this speed and complexity. Knowing where to point it is the part that took seventeen years.

Business Narrative & PositioningThe truth about what makes you better
Offer & Funnel DesignMaking every step of the customer journey enjoyable
Growth Marketing & Paid AdsBudgets of any size, with close attention to every dollar
Analytics & AttributionSo you always know what is working, and why
AI Strategy & ImplementationUnderstand humans first, then move fast to satisfy them
Visual Branding & DesignDesign that’s part of the story, not just a matching look
Video & ProductionReal people on camera, produced in days not weeks
Web & Technical ImplementationCustom-coded to your business intentions

The next step

We want to meet ambitious people we can help.